Brand Partnerships

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Experiential Marketing

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Creative Campaign Execution

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Activations

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UGC Content

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Trend Forecasting

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Brand Partnerships ✳︎ Experiential Marketing ✳︎ Creative Campaign Execution ✳︎ Activations ✳︎ UGC Content ✳︎ Trend Forecasting ✳︎

Julianna Spina

I’ve always been fascinated by the story behind a brand and what it takes to create experiences people remember. I’m constantly asking myself: What makes someone stop scrolling? Which tickets do fans save in a scrapbook? What fashion collab convinced a busy New Yorker to buy the merch? What TikTok made them wait in line for an hour for matcha? What campaign becomes an inside joke in the group chat?

Because my work sits at the intersection of entertainment, brand marketing, culture, and creativity, I get to explore the answers to these questions every day. From developing integrated partnerships at NBCUniversal to producing experiences, coordinating creative shoots, and creating content, I love turning ideas into things people can actually see, feel, and engage with.

MY RESUME

ABOUT ME